New Facebook Policies For Your Business

Late last week Facebooks CEO Mark Zuckerberg faced Senate and House committees in Washington, DC. During this time Facebook introduced new terms around the use of customer data, tracking and measurement. Zuckerberg reiterated to lawmakers that Facebook will, in effect, apply the EU’s General Data Protection Regulation (GDPR) standards to its business globally. The GDPR is the latest in a … Read More

Voice Search Is Taking Over Your Customers

Okay Google, what is voice search? By now you’ve experienced voice search in some kind of capacity. This is because voice search signifies the next phase of our increasingly digital habits of communicating and building relationships. It’s also playing a huge role for companies both big and small. This is because voice search has evolved into asking home speakers for … Read More

Bring Your Dead Subscribers Back To Life

By now we all understand the importance of email and how for ROI it’s the best bang for your buck. But a lot of business owners have subscribers in their database that consistently fail to take action, which could be hurting you more than you think. Users who are subscribed to your email campaign but no longer engages with your … Read More

Case Study: Nintendo And Sony Marketing Mix

Often times we see companies that make a product and hope it sticks without putting a lot of planning into the marketing behind it. That’s why it’s important for business owners to understand what we like to call Marketing Mix. Marketing Mix is a general phrase used to describe the different kinds of choices organizations have to make in the … Read More

3 SEO Tips To Help Your Business Online

Do you ever find yourself tossing and turning at night thinking about SEO? I’ll go on a limb and say probably not. Although SEO is something most people are so confused about they would rather just forget it altogether, it is the key to your business’s success online. There are three key fundamentals I’ll discuss with you today that will … Read More